The story behind Nesti

Morgan is the Co-Founder and CEO of Nesti, responsible for leading the company’s strategic vision, investor relations and fundraising strategy. Morgan oversees Nesti’s overall direction and growth, working closely with the leadership team to build the AI workforce that transforms how estate agencies operate. Morgan combines entrepreneurial drive with strategic focus, ensuring Nesti delivers meaningful value to its agency partners while positioning the company for long-term success.

Will is the Co-Founder and Chief Operations Officer of Nesti, responsible for product strategy, operations and strategic positioning. Since founding the business, he has built Nesti’s operational framework and product roadmap, ensuring the AI workforce delivers meaningful value to estate agencies. Will combines operational excellence and product strategy, with a deep focus on user experience and scalable systems that support the company’s long-term growth.

Luke is the Co-Founder and Chief Revenue Officer of Nesti, responsible for leading the company’s revenue and go-to-market engine. Since founding the business, Luke has built Nesti’s commercial operations from the ground up, securing partnerships with leading estate agency providers and agents. Luke combines a deep understanding of agent needs with a hands-on approach to scaling revenue and building sophisticated go-to-market systems.

Prashant is responsible for leading the company’s technology strategy and development. He brings extensive experience from the financial services sector, having previously held senior roles at JP Morgan where he built and scaled complex systems. His expertise spans software architecture, engineering leadership and product development, combining deep technical knowledge with a pragmatic approach to building the systems that drive business growth.

Fraser is a Founding Engineer at Nesti and a self-taught AI engineer. Before Nesti he worked on projects with Bank of Ireland Senior Engineers. He builds the AI behind Nesti’s employees, from the voice and messaging that speak to applicants to the way every conversation is written back to the CRM.

Peter Rollings is a seasoned entrepreneur and estate agency heavyweight with a proven track record of building and scaling successful businesses. He led long-term expansion as Managing Director at Foxtons and later oversaw the acquisition, rapid growth and subsequent sale of Marsh & Parsons to LSL PLC for £53m. He currently serves as a Non-Executive Director at Foxtons PLC, is a mentor with Leaders Inc, and brings extensive experience of agency operations, leadership and commercial best practice.

Louisa Fletcher is one of the original UK proptech leaders, with over two decades’ experience spanning residential property, proptech, media and financial services. She launched one of the first UK property portals in 1999 and went on to co-found the UK’s first free, consumer-facing online residential property valuation platform in 2005, successfully exiting the business in 2008. For over twenty years, Louisa has pioneered the development of property data, software and AI-enabled residential property solutions for both consumer and enterprise use. She provides commercial and strategic advisory, marketing and communications strategy, and AI enablement and product strategy to PLCs, and advises scale-up and start-up businesses across the residential property, proptech and financial services sectors.