Nesti now answers on WhatsApp

People now message a business the way they message a friend. A quick line, no preamble, fired off from wherever they happen to be, with the quiet assumption that a reply will come back just as fast. For a lot of buyers and tenants, WhatsApp is where that habit lives. So from today, Nesti answers there too.

The habit has moved to the thread

When someone likes a listing, tapping out a message is now easier than making a call. No hold music, no voicemail, no working out whether the office is even open. They ask about the asking price or a viewing in a line or two, then carry on with whatever they were doing. What they expect back is a reply that reads the way theirs did: quick, and in plain language.

The awkward part is timing. Those messages rarely land while someone on your team is sat waiting to answer. They come in late in the evening, at weekends, in the gaps between everything else. By the next morning a good enquiry has often messaged two other agents and started to make its mind up.

Now Nesti replies on WhatsApp

Nesti already picks up the phone and the chat on your website. WhatsApp is the third channel, and it behaves the same way. The moment a message arrives, Nesti answers, whatever the hour, in a tone that reads like a person on the team rather than an auto-reply.

It asks what your negotiators would ask:

Whether they are buying or renting, and which property they mean.
The budget or rent they have in mind, and when they could move.
Whether they are chain free, and when a viewing would suit.

By the time anyone on your side opens the thread, the enquiry is qualified and the context is sitting right there.

It qualifies, then hands over

Nesti is not trying to be the whole deal. When someone wants a viewing, it notes what they want and suggests times, then hands the qualified lead to a person to settle. The handover is the point of it. Your negotiator still owns the conversation that decides anything.

A reply that arrives while the listing is still open in their hand feels personal. One that arrives tomorrow feels like a queue.

The follow up carries on

A first answer earns the attention. The next few messages are what keep it. That is the job Sequences do: once the first reply has landed, they keep the thread going at a pace you set, so a warm lead is not lost to a message nobody remembered to send.

Every message and outcome writes back to your own CRM, so your team picks the thread up against a real record, with the history already in front of them.

WhatsApp is not a side experiment either. It joins the same workforce already trusted with more than 150,000 conversations across voice and chat, and it holds ISO 27001.

Switch it on

WhatsApp is already where plenty of your enquiries begin. It is worth being there to answer them properly, not whenever someone next finds a spare minute. Want to watch Nesti reply on a real thread of your own? Book a demo and bring a live enquiry.